Developing evidence-based and impactful theoretical and conceptual models for human flourishing.

Scientist.

Entrepreneur
Human
Coach
Scientist

Developing evidence-based and impactful theoretical and conceptual models for human flourishing.

Scientist.

Entrepreneur
Human
Coach
Scientist
/ My research mission is to
Develop impactful, evidence-based theoretical and conceptual models focused on human flourishing
My work brings many different fields together to create truly holistic and impactful explanation for human flourishing.
01
Test the effectiveness of the model-based, scalable digital interventions
We have to move from theory to practice. This is the only way to discover what works especially well.
02
Refine and integrate models & interventions targeted at human excellence
The models and interventions are upgraded as we obtain new evidence, making them more impactful over time.
03
/ Publications
Name
Publisher
Year
Personal note
In review
Computers in Human Behavior
Towards a definition of family well-being in a digital world
2021
This research developes and proposes a new framework for well-being in a digital world with close attention to children and families. The work should help develop more effective well-being interventions for families.
Read the article
European Journal of Marketing
“It’s Selling Like Hotcakes”: Deconstructing Social Media Influencer Marketing in Long-Form Video Content on YouTube via Social Influence Heuristics”
2021
Influencer are marketing their products in questionable ways to children and young people by exploiting their psychological vulnerabilities. The work demonstrate this phenomena and provides avenues for consumer empowerment.
In revision
Depression and Anxiety
100,000 lumens to treat seasonal affective disorder: A proof of concept RCT of bright, whole-room, all-day (BROAD) light therapy
2021
While light therapy is a huge market, the evidence for the promise of light therapy is weak. We explored new innovative way to make light therapy substantially more effective by increasing the lumens. This is a high-impact path to mental health and well-being that has much lower risks than pharmacological interventions.
PsyArXiv
“Wasn't Even on My Radar”: Increasing Parental Mediation of Influencer Marketing Behaviors in 35 Minutes with a Brief Theory of Planned Behavior Informed Online Randomized Controlled Intervention
2020
Building on the 2021 article, this research explores to what extent parents can be motivated to help their children develop advertising literacy for influencer marketing. Behavioural science is used to have the most impact, in particular the Theory of Planned Behaviour and the Behaviour Change Taxonomy v1.
Human Behavior and Emerging Technologies
Unconventional settings and uses of human enhancement technologies: A non‐systematic review of public and experts' views on self‐enhancement and DIY biology/biohacking risks."
2019
This research synthesises the views of experts on the risks of modern biotechnological innovation (e.g., CRISPER). The contribution is a foundation for more informed discussions in academia and policy on existential risks from the biotech perspective.
/ Learn more
Visit my LSE’s profile — Paul Rohde
/ Other roles to read about
Facilitating long-term change in individuals, groups, and organisations based on science while exploring the depths of the inner and outer world.
Human
Empowering altruistic and ambitious people to lead their fields and industries for the greatest good.
Coach
Building a company exclusively focused on ensuring the long-term flourishing of humanity by using cutting-edge technology, science, and wisdom.
Entrepreneur